We have started work on our first commercial property which is a really exciting move for us and a new challenge to sink our teeth into.
The office spans two floors and is in desperate need of a revamp. The space is outmoded and no longer works for the staff, they are clambering over furniture to get to their desks and weave clients through a maze of desks to get to a meeting room. They have nowhere to relax and eat their lunches so currently, like so many of us, eat in front of their computers. They are also in need of a shower as many of them cycle to work and run in their lunch breaks and they desperately need a kitchen update.
We strongly believe that an office should be an enjoyable place to spend time in. It should be calm and organised allowing for maximum productivity and should create oodles of enthusiasm and creativity. It’s hard to muster up a ‘can do attitude’ when faced with chaos.
One thing we noticed during our first visit was the lack of branding. At present there is no branding, anywhere. At a glance it would be hard to tell who they are or what they do which is so important. Branding is one area in which you can be really playful by just thinking outside the box..
We love this huge quote painted on the front of an office building. The text you use doesn’t have to be limited to the company slogan. It can be a quote that sums up what you are striving to achieve or the atmosphere you want to create. In short, anything that matters to the business.
We love the idea of putting the logo on the ceiling, it is playful and unobtrusive whilst still giving a definitive stamp on the space.
Another way to incorporate the branding into the space is to use the company colours..
There are several industrial details in the building and being industrial enthusiasts we want to draw attention to these. And what better way than painting the visible pipes in the colours of the brand. Sadly, our budget won’t stretch to a multi-coloured array of pipes but, we think we can get away with one single colour.
Another, really nice way to use and play with colour is to apply blocks of it within the space..
It is not often that you see a brightly painted door. By using blocks of colour you can subtly keep the branding running consistently throughout the building.
We will keep you updated as the project progresses, we are currently in the process of sifting through our ideas and figuring out the ones that will work best.